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What’s your Amazon strategy?: Breaking silos and brand new budgets

In Hawaii, there’s a fencing school called World Domination, Inc., where students learn all the sword-wielding skills of an ancient Renaissance Man in the shadow of Oahu’s mossy craters. Google “world domination company” and that company’s LinkedIn page is the second hit. What’s the first? An article about Amazon’s second headquarters, More...

by kradzcalypse | Published 5 days ago
By kradzcalypse On Tuesday, November 14th, 2017
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Amazon Is Selling Its Cloud Services to China in a $300 Million Deal

Amazon.com Inc’s (amzn) Chinese partner, Beijing Sinnet Technology Co., said it would purchase Amazon’s Chinese web services business for up to 2 billion yuan ($301 million), ending the U.S. firm’s cloud-computing More...

By kradzcalypse On Wednesday, November 1st, 2017
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What’s your Amazon strategy?: Tapping into The Holy Grail of transactional data

Amazon was originally called Cadabra and when a lawyer mistakenly heard it as “cadaver,” Jeff Bezos felt compelled to change his company’s name to something that isn’t synonymous with “corpse.” Inspired More...

By kradzcalypse On Tuesday, October 31st, 2017
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Hollywood’s New Piracy Problem: Rogue Streaming Boxes

A new headache for Hollywood.Search on Craigslist for something called “Kodi,” and you’re likely to find a flood of offers for Amazon and Android devices that promise unlimited access to “free” and More...

By kradzcalypse On Friday, October 20th, 2017
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Riot Games Esports Co-Head Talks ‘League of Legends’ 2017 World Championship

The world’s top competitive video gamers are facing off in China over the next few weeks for the League of Legends 2017 World Championship, one of the premier tournaments in the fast-growing world of esports. Hosted More...

By kradzcalypse On Thursday, October 19th, 2017
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Justin Trudeau Sends an HQ2 Love Letter to Amazon

No tax breaks, but Canada offers a valuable perk: Universal healthcare.Canadian cities are going all out to woo Amazon’s second headquarters, including a “Dear Jeff” letter from Prime Minister Justin Trudeau More...

By kradzcalypse On Wednesday, October 18th, 2017
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What’s your Amazon strategy? The evolution of ecommerce

One, two, Freddy’s coming for you. Replace “Freddy” with “Amazon” and you’ve got something that scares marketers even more than a razor-fingered madman who lives in your nightmares. Amazon is the quintessential More...

By kradzcalypse On Tuesday, October 17th, 2017
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Artificial intelligence in action: 5 brands brilliantly executing AI

You’ve heard all the forecasts: Robots are going to take away our jobs (possibly even within five years, according to new PricewaterhouseCoopers research) as artificial intelligence turns the world on its head. More...

By kradzcalypse On Friday, October 13th, 2017
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Amazon Studios Executive Roy Price on Leave Over Sexual Harassment Claims

Amazon says Roy Price’s leave of absence is effective immediately.Amazon amzn says the head of Amazon Studios is on leave following allegations of sexual harassment. In a statement Thursday, Amazon says More...

By kradzcalypse On Tuesday, October 10th, 2017
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Exclusive research: The growing role of Amazon in the customer journey

Ecommerce sites such as Amazon play a more significant role in the customer journey than other channels including TV advertising, social media, online display and search engines, according to exclusive new research More...

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