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How Nostalgia in Web Design Captivates Users (with examples)

Nostalgia makes users feel warm inside. Suzanne Scacca explains the user psychology behind this, and how we can utilize the effects of nostalgia in web design on users for higher conversions and engagement (with examples). ——— Right now, more than ever before, we’re seeing all sorts of nostalgic throwbacks causing us to reminisce about the More...

by kradzcalypse | Published 2 weeks ago
By kradzcalypse On Saturday, July 29th, 2017
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Grab Our Free Printable Mailchimp Cheat Sheet

Almost every entrepreneur needs to engage in email marketing at some point. Mailchimp is one of the most popular email marketing tools out there today, and you may find yourself logging in to create campaigns More...

By kradzcalypse On Thursday, July 20th, 2017
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Is SMS marketing still relevant in 2017?

SMS is a channel with a host of potential benefits, but it’s fallen out of favor somewhat recently with marketers in the US and Europe – prompting the question: is SMS still relevant?Key benefits of SMS More...

By kradzcalypse On Wednesday, July 19th, 2017
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SEO my Website urgent project by saadnangiana11

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By kradzcalypse On Tuesday, July 18th, 2017
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How to maximize conversions with a more effective landing page

Landing pages are the forefront of your brand’s reputation for new customers. How can you maximize their effectiveness to increase conversions? Every campaign needs its own landing page to ensure that visitors More...

By kradzcalypse On Friday, June 30th, 2017
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6 KPIs you need to measure your account-based marketing campaign

Account-based marketing (ABM) is gathering steam as a B2B marketing strategy. New technology has enabled businesses to identify, target and advertise to potential clients in more specific ways than ever before. More...

By kradzcalypse On Thursday, June 29th, 2017
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6 cutting-edge digital marketing ideas to reinvigorate your brand

We’re almost halfway through the year, and just beginning to enter what’s sometimes called the “summer lull”: that sleepy period during July and August where people go away on holiday and everything’s More...

By kradzcalypse On Wednesday, June 28th, 2017
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7 reasons not to believe the chatbot hype

A growing number of companies are using chatbots to market themselves, acquire new customers and drive engagement and sales. But building and operating a successful chatbot is not a walk in the park. Despite all More...

By kradzcalypse On Wednesday, June 28th, 2017
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What key opportunities does Meeker’s report highlight for marketers in China?

The Internet Trends report by Mary Meeker of KPCB is one of the most highly-anticipated presentations in our industry each year. Its 300+ slides dart through all the global factors that shape the marketing and More...

By kradzcalypse On Wednesday, June 14th, 2017
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Is gaming the next big marketing frontier?

Mary Meeker’s recently-released Internet Trends 2017 report, which focuses on the defining trends of the digital world and what they might mean for the future, featured a prominent section detailing the steady More...

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